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What does it take to be a leadercommunicator?

The Grossman Group CEO and communications expert David Grossman shares his insights on the importance of meaningful leadership communication in today’s business climate. With high level tips on engagement and connection, insights into employee motivations and behavior, and firsthand stories from the frontlines of America’s leading companies.

The leadercommunicator blog is instructive, entertaining, and a must-read for leaders, communicators, and leadercommunicators.

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21st Century Leadership - Leaders: One way to get people to follow you

  
  
  
  
  
  

leaders, leadership, why do people follow leaders, leadership consultant, employees

Why do people follow leaders?

Hint: it’s not because of that really great PowerPoint presentation of the new strategy you gave at the quarterly all-hands meeting.  Or because of your tenure.  Or title.

The simple answer is we follow leaders because of how they make us feel. (And by the way, to be a leader, you need to have followers.)

Think about leaders you follow (besides on Twitter). It’s likely that they’re people you trust.  People you admire.  People you see as authentic. In the end, they engender positive feelings in you.

The opportunity, of course, is getting your team to have those same feelings about you.

In the coming weeks, I’ll share some sure-fire ways to get people to follow you.

Tip #1 – Paint a picture of the future

One way is to inspire others by painting a picture of the future you envision. And not just any future, but one that inspires us, one that we want to be part of.

In this case, two words can make a difference:  “Imagine if...”

It’s your opportunity as a leader to inspire those around you by helping them see what you envision. It’s about possibilities, aspirations, dreams.

Some other ways to communicate what you envision:

  • What if we…
  • How might it be if we…..
  • Might it be possible to…

Talk about what’s possible and tie it to your business goals.  When you do that, and you appeal to others to share in the future you envision, you’ll engage employees in a meaningful journey toward a worthy destination.

What do you envision and how are you communicating what’s possible?

- David Grossman

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Want more communication tips today? Download our A-List ebook, Part 1: Communication Your Way to Great Leadership - Getting to Know Your Employees 

Comments

Great post! Enrolling people in a vision of what's possible is more than telling them "this is what we're going to do." Co-creating a vision that is shared, big and inspiring to all - now that's powerful!
Posted @ Thursday, February 21, 2013 7:19 PM by Alli Polin
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