New eBook: Our Top 16 Blog Posts of 2016

Posted by David Grossman on Wed,Jan 11, 2017

What better time than the start of a new year to look back as a way to look forward. Included in our latest free eBook are the most popular leadercommunicator blog posts of 2016, recapping the most read, tweeted, and shared leadership and communication advice.

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New Tool: Take 5 Planning Template

Posted by David Grossman on Mon,Aug 24, 2015

Being more purposeful in your communications can take as little as five minutes. I call it “take 5” to communicate well. The process involves following five simple steps that can lead to better communication. With time, you can get so good at answering these questions that you can work through this on the back of a napkin. Most importantly, the messages you’ll eventually deliver to your audiences will be better thought out and tied to the business outcomes you seek.

Remember, messages will best resonate with your audiences if you first think about where the audience is coming from and the audience’s current mindset. Well thought-out messages are also more likely to move your audience to action.

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New eBook: 7 Most Important Ways to Reduce Email Overload @ Work

Posted by David Grossman on Tue,Jul 28, 2015

Few companies are immune to email overload inside their organization today, it’s costly and needs to be managed. 

For example:

    • Our research has found that on average employees spend 71 hours on irrelevant email per year.
  • For one Fortune 100 client, research showed that irrelevant emails cost them $909,000 per day and $236 million per year.
  • Only 40% of employees at one organization say emails frequently answer their questions and that the content is relevant to them
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Internal Social Media Is Not a Magic Bullet

Posted by David Grossman on Tue,Jun 09, 2015

Despite the potential of Enterprise Social Media (ESM) to foster leader-to-employee dialogue and peer-to-peer collaboration, it’s important to remember that social media is not in itself a panacea for every challenge your company faces.

It’s true that ESM can enhance the way information flows inside your organization.
But on their own, internal social media platforms can’t create dialogue and engagement out of thin air. At its best, ESM enriches a healthy communications landscape—a landscape that should feature strong leadercommunicators™, compelling storytelling, aligned and consistent messaging, and effective tools and measurement, among other attributes.

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New Download: Top 10 Pain Points Leaders Face Today

Posted by David Grossman on Mon,May 18, 2015

Today’s leaders often need to enhance their communication to better engage with employees and drive business results.  Research shows an estimated $37 billion is lost annually due to employee misunderstanding.  On average, employee misunderstanding costs a 100,000-employee company $62.4 million each year.

If you identify your pain points as a leader, you can work to correct them, which will improve your business results.  That’s why we put together the Top 10 Pain Points Leaders Face Today.

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6 Guiding Principles of Enterprise Social Media

Posted by David Grossman on Thu,Apr 23, 2015

The best Enterprise Social Media (ESM) strategy is guided by the same principles that govern the most effective internal communications.  Just because you turn on a social media tool does not mean you can turn off these principles of effective communications.

In fact, in our experience, Enterprise Social Media benefits most from the 6 following guiding principles:

Nothing is more important than building trust.

In the best communication environments, two-way channels that welcome deliberation and authentic dialogue offer a powerful way to build trust. And trust is a big risk mitigator: if employees feel trusted by their employers, they are more likely to be brand advocates, they feel more connected to the mission of the organization, they feel more accountable to the success of the company, and they are less likely to engage in behavior that could undermine its success.

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New eBook - Enterprise Social Media: 5 Ways to Maximize Trust and Master Social Media on the Inside

Posted by David Grossman on Mon,Apr 20, 2015

In the world of internal communications, few tools have enhanced the way employees learn and interact, as much as social media.  No matter where I travel, leaders and communicators wonder the same thing:

When it comes to social media, are we doing enough at our company to keep up?

My new eBook, Enterprise Social Media: 5 Ways to Maximize Trust and Master Social Media on the Inside, offers some lessons on deploying Enterprise Social Media (ESM) in ways that resonate with employees and leaders alike.  Using these strategies ESM can help your company foster meaningful dialogue that can drive measurable business outcomes.

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New Tip Sheet: 10 Dos and Don’ts of Email

Posted by David Grossman on Tue,Mar 17, 2015

We have a love-hate relationship with email.  Research shows employees spend an estimated 71 hours on irrelevant emails per work year – that’s almost 90 minutes a week.  Yet, CEOs, leaders and employees agreed email is an effective way to exchange information at work.

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New Tip Sheet: 10 Tips for Guiding Culture Change

Posted by David Grossman on Tue,Feb 24, 2015


Culture change is a journey that takes time and effort at every level in the organization. 

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New eBook: Our Top 14 Blog Posts of 2014—Your Favorite leadercommunicator Posts Together in One Place to Help You Lead Even Better in the New Year

Posted by David Grossman on Tue,Jan 27, 2015

As we begin our fifth year of the leadercommunicator blog, it’s a great time to reflect on the posts that resonated with you in 2014.

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    About leadercommunicator blog

    What does it take to be a leadercommunicator?

    The Grossman Group CEO and communications expert David Grossman shares his insights on the importance of meaningful leadership communication in today’s business climate. With high level tips on engagement and connection, insights into employee motivations and behavior, and firsthand stories from the frontlines of America’s leading companies.

    The leadercommunicator blog is instructive, entertaining, and a must-read for leaders, communicators, and leadercommunicators.

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