As you all know, I have a love-hate relationship with social media. In my latest article for iMedia Connection, I dive in deeper to the phenomenon that is turning me into a curmudgeon.
Some highlights from the article:
- Balance the need for results with being considerate of individuals and their communities
- Instead of dominating with flashy tactics or heavy-handed brand promotions, work hard to win people over by being respectful of their ideas and perspectives
- Be honest and tell the truth. Telling people what you think they want to hear erodes trust
So how do you master social interactions to build trusted relationships online?
- David Grossman
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