Most Recent Articles on Free Downloads

5 Must-Do Steps to Share Expectations With Your Team

Posted by David Grossman on Mon, Jan 25, 2021

You’re off and running in the New Year. Deadlines are looming. You’re busy planning and setting responsibilities. With so much going on every day, are you forgetting to share your expectations with your employees? Are you simply assuming your staff understands what you expect of them?

Increase Your Employees' Chances of Success

My Mom used to say to me, “I’m not a mind reader. You need to communicate with me. You might think I know what you’re thinking, but I don’t.” Many leaders often think they’ve shared their expectations with employees, but unless you’ve taken a moment in time when you share your list of expectations in a formal way, you’re reducing your employees’ chances of success.

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Tags: Employee Engagement, Free Downloads

New eBook: Reflect, Reimagine and Reboot Your Internal Communications Plan Through the Pandemic

Posted by David Grossman on Mon, Oct 19, 2020

Businesses have certainly been on a wild ride in 2020. With the pandemic and ensuing social unrest coupled with economic instability and ongoing health and safety concerns, many company leaders struggle to find new footing and a clear path forward, especially with so much uncertainty swirling around them.

This time of uncertainty, however, has been a real opportunity for communicators, who find that their role has never been more important. The dramatic changes to business as usual in such a short time have handed communicators a crash course in determining what truly works and what’s still needed to unite, engage and drive companies forward against their strategy.

To help communicators strategically respond to the rapidly evolving needs of their organizations, The Grossman Group has released a new eBook, Reflect, Reimagine and Reboot Your Internal Communications Plan Through the Pandemic.

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Tags: Internal Communication, Free Downloads, COVID-19 Communications

New eBook: 12 Tips for Employers to Navigate the Future World of Work

Posted by David Grossman on Wed, May 27, 2020

With thousands of employees shifting to working from home overnight and other on-site workers dealing with new health and safety concerns amid the COVID-19 pandemic, today’s employers face a range of pressing questions about the future world of work.

Even in just two months, our team at The Grossman Group has learned a lot by listening to leaders and employers, surveying employees and conducting focus groups to really understand how various audiences are thinking about the workplace going forward. And of course, we know from years of experience helping companies manage a crisis what works best to set organizations up for long-term success. Naturally, a lot of the best practices come down to more strategic communication, planning and better employee listening. Yet there are many other smart practices to apply as well.

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Tags: Free Downloads, COVID-19 Communications

New eBook: 8 Ways to Lead with Heart in Times of Uncertainty and Change

Posted by David Grossman on Mon, May 04, 2020

In the midst all the upheaval resulting from the COVID-19 pandemic, it’s natural for leaders to feel powerless and anxious. Many are wondering how their business will survive, what the new normal will look like, and just what the pandemic will mean for their personal and professional lives.

But there are in fact concrete things leaders can do to navigate the uncertainty, actions they can all take to lead and communicate with heart – and guts. That’s what this eBook provides: clear direction for how to be the very best leader and communicator you can be during this critical moment.

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Tags: Free Downloads, COVID-19 Communications

30+ Best Practice Ideas from Leaders for Leaders to Engage Their Teams During COVID-19

Posted by David Grossman on Mon, Apr 20, 2020

As we’re all adjusting to new ways of working, we’re finding out quickly what works well and what may no longer be effective as we lead our teams (and from a distance, for many of us) through these uncertain times. With that in mind, we thought it may be helpful to pulse our clients and other leaders in our network to learn what is working best for them.

We received more than a hundred best practices – and they’re still coming. We’ve put the most common (and some not-so-common) tips into an easy-to-read guide, which you can download here.

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Tags: Free Downloads, COVID-19 Communications

Wisdom From Leaders and for Parents Working From Home

Posted by David Grossman on Wed, Apr 15, 2020

If you’re looking for wisdom from fellow leaders when it comes to what’s working best today in these uncertain times – we have a fantastic resource for you. It’s some of the best-of-the-best ideas from leaders across the globe who are rising to the occasion and making the most of this time of change. Their strategies that work are definitely noteworthy and demonstrate a tremendous amount of compassion, care and a dash of creativity. 

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Tags: Free Downloads, COVID-19 Communications

6 Guiding Principles of Enterprise Social Media

Posted by David Grossman on Mon, Feb 03, 2020

The best Enterprise Social Media (ESM) strategy is guided by the same principles that govern the most effective internal communications. Just because you turn on a social media tool does not mean you can turn off these principles of effective communications.

In fact, in our experience, Enterprise Social Media benefits most from the 6 following guiding principles:

1. Nothing is more important than building trust.

In the best communication environments, two-way channels that welcome deliberation and authentic dialogue offer a powerful way to build trust. And trust is a big risk mitigator: if employees feel trusted by their employers, they are more likely to be brand advocates, they feel more connected to the mission of the organization, they feel more accountable to the success of the company, and they are less likely to engage in behavior that could undermine its success.

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Tags: Free Downloads

New eBook: Make the Most of Your Town Hall – 10 Ways to Unleash the Power of Your Team

Posted by David Grossman on Mon, Dec 02, 2019

If you’re like a lot of leaders I know, you’re constantly looking for ideas to make your next town hall feel more exciting and inspiring for employees. And that’s a good instinct. The truth is that many companies are long overdue for a town hall makeover.

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Tags: Announcements, Free Downloads

New eBook: 22nd Century Communications – Strategies to Deliver Cutting-Edge Communication, Engage Employees and Strengthen Reputation

Posted by David Grossman on Mon, May 13, 2019

One of the most popular questions I get in my work as a communications leader is this: What’s new in communications strategy today? Or, some variation of this: What must I do today to help my company achieve world-class, cutting-edge communications in the future? 

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Tags: Announcements, Free Downloads

New Free Ebook: Communicating With Impact Inside Healthcare Organizations

Posted by David Grossman on Mon, Mar 18, 2019

Anyone working in healthcare today knows just how demanding and complex the industry is, with daily shifts in consumer needs, financial pressures, evolving regulations and reforms. The business of healthcare has entered a new era that leaves communicators and leaders with the daunting challenge of keeping employees focused, committed and engaged in what can feel like the eye of a hurricane.

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Tags: Free Downloads