AGENCY OF THE YEAR THE HOLMES REPORT — EMPLOYEE COMMUNICATION • BOUTIQUE PR AGENCY OF THE YEAR PRWEEK—RUNNER UP • PRINT DESIGN WINNER RAGAN'S VIDEO, VISUAL & VIRTUAL AWARDS
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GET TO KNOW DAVID GROSSMAN

A LEADING CONSULTANT, SPEAKER AND AUTHOR, DAVID GROSSMAN IS ONE OF AMERICA’S FOREMOST AUTHORITIES ON COMMUNICATION INSIDE ORGANIZATIONS.

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David Grossman, ABC, APR, Fellow PRSA, CSP, helps leaders drive productivity and get the results they want through authentic and courageous leadership and communication.

David’s work solves three business problems:
  • Minimize the downside of change where business could be stopped, slowed or interrupted
  • Maximize the upside of change to accelerate business results
  • Turn employee confusion, skepticism or apathy into engagement

David is both a teacher and student of effective leadership and communication. He is one of America’s foremost authorities on communication and leadership inside organizations, and a sought-after advisor to Fortune 500 leaders.

Leveraging his background in organizational development and psychology, David is known for his thoughtful, personal, and pragmatic approach, and coaches leaders at all levels to utilize communications as a strategic business tool. By acting as an advocate for employees and as a thoughtpartner™ to senior management, David and his team help organizations unleash the power of communication to engage employees and drive performance.

David is Founder and CEO of The Grossman Group, an award-winning Chicago-based communications consultancy focused on organizational consulting, strategic leadership development and internal communications. The Grossman Group's client roster represents a wide range of industries and includes some of the world's leading companies such as Abbott Laboratories, Amazon, Hillrom, Johnson & Johnson, Lockheed Martin, McDonald's, Microsoft, Novartis, SC Johnson, and Tecomet, among others.

DAVID HAS BEEN FEATURED IN...

David is often quoted in media, providing expert commentary and analysis on employee and leadership issues. He’s been featured on “NBC Nightly News,” WSJ.com, Today.com, in the Chicago Tribune, the World Economic Forum, LA Times, and CBS MoneyWatch. David is a designated Certified Speaking Professional (CSP) through the National Speakers Association, an MBTI® Certified Practitioner, a Prosci Certified Change Practitioner, and taught graduate-level internal communications at Columbia University.

Leaders, communication professionals, and educators applaud David’s books. His latest book, "Heart First: Lasting Leader Lessons from a Year that Changed Everything" published in August 2021. His previous book, “No Cape Needed: The Simplest, Smartest, Fastest Steps To Improve How You Communicate By Leaps and Bounds” won the Pinnacle Book Award for the “Best in Business” category and the Beverly Hills International Book Award’s President’s Award. His other books include, “You Can’t NOT Communicate: Proven Communication Solutions That Power the Fortune 100,” now in its second edition, and its follow up – which continue to receive accolades and praise for reminding leaders – everywhere and at all levels – on the value of getting leadership and communication right. David’s leadercommunicator™ blog has been ranked the number one blog on communications by Feedspot six years in a row.

He has also authored numerous e-books, such as “The Mistakes CEOs Can’t Help But Make and the Fixes They Can’t Afford Not to Make,” and “Going Slow to Go Fast: Making Internal Communication Work For You,” and has been featured in numerous industry and trade publications.

Twice named “Boutique Agency of the Year” by PR Week and “Employee Communication Agency of the Year” by PRovoke Media (formerly The Holmes Report). The Grossman Group uses its unique Grossman Methodology – encompassing its award-winning proprietary tools, training and thoughtpartner™ approach – to deliver proven, breakthrough strategies that solve their clients’ business challenges. Its work has won all the “Oscars” of communication, including the American and International Business Awards Gold Stevie®, among others. The Grossman Group is a certified diversity supplier.

Prior to founding The Grossman Group in 2000, David was director of communications for McDonald’s. David graduated summa cum laude, Phi Beta Kappa from the University of Wisconsin-Madison with an honors degree in Journalism and holds a master’s in Corporate Public Relations from Northwestern University.

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WHAT LEADERS ARE SAYING ABOUT

DAVID GROSSMAN

  • “The Tom Peters of Internal Engagement.”— Frank J. Oswald, Consultant, Frank J. Oswald, LLC
  • “Grossman’s principles and fundamentals for effective communications are constant reminders that to truly make progress, we need to share information across our company in the right way, at the right time, with the right people.”— David B. Speer, Chairman and CEO, Illinois Tool Works, Inc.
  • “If you aren’t using the principles that David teaches, you are not optimizing the power of your people.”— Susan Schmitt, Senior Vice President, Human Resources, Rockwell Automation
  • “Any leader looking to strengthen their teams and accelerate results should get to know David and his methodology.”— Ted Beattie, President and CEO, Shedd Aquarium
  • “David Grossman has a remarkably ‘simple’ way of making communicating and the art of communicating into a strategic weapon for an organization.”— Raj Gupta, Executive Director, The CEO Perspective Program, Kellogg School of Management
  • “David Grossman takes the common sense of great communication and provides the tools, techniques, and motivation to help every business leader — from supervisor to CEO — make it common practice.”— Patricia M. Crull, Ph.D., Vice President, Chief Learning Officer, Time Warner Cable
  • “David’s comments (about leadership and communication) still carry with me today when I’m talking to people. He was so insightful.”— Reporter, Chicago Tribune
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