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Global Hospitality Company

Double-Digit Increase in Employee Engagement Scores

Re-engaging Employees to Advance Business Transformation

The Challenge:  

A major hospitality company was transforming its business and guest service strategies and needed employees to re-engage and deliver on the iconic brand’s new direction.

The Solution:

Within 9 months, The Grossman Group helped the organization combat apathy and faltering employee engagement by overhauling how they approached internal communications:

  • Transforming leaders into leadercommunicators™ who could consistently articulate the new business strategy and help employees navigate the transformation

  • Identifying and communicating mission-critical behavior changes for a geographically dispersed and multilingual employee base

  • Building an entirely new communications function from the ground up

Key Results:
  • Best business performance in the brand’s history, outperforming its peers

  • Substantial increase in franchising fees

  • Best quality performance by the brand in 20 years

  • Improved guest satisfaction

  • Double-digit increase in employee engagement scores, including advances in trust in leadership and understanding the company strategy

  • Bronze Quill Award Winner

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The Grossman Group

At The Grossman Group, we leverage our diverse experience on your behalf. Contact us to partner with an experienced, focused, and results-driven team of internal communication and change management experts.

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