“My employer” was named by 75% of those surveyed worldwide as the most trusted institution in the recently released 2019 Edelman Trust Barometer. These findings from the annual report, now in its 19th year, compared to trust in NGOs (57%), business (56%), government (48%) and media (47%). The report’s press release also pointed to a shift (for individuals) “ . . . to the relationships within their control, most notably their employers.”
What an opportunity for leaders to seize the day and build even greater levels of trust in the organization.