Welcome to my weekly round-up of the best-of-the-best recent leadership and communication blog posts. 

This Week's Round-Up of Leadership and Communication Blogs:

• America’s CEOs Seek a New Purpose for the Corporation
  By Alan Murray (@alansmurray via @FortuneMagazine), Fortune
  
  Find out why this group of CEOs redefined their mission and get the full revised statement of corporate purpose published by the Business Roundtable.
  
  “On Aug. 19, the [Business Roundtable] BRT announced a new purpose for the corporation and tossed the old one into the dustbin. The new statement is 300 words long, and shareholders aren’t mentioned until word 250....”
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My mom often used to say to me, “I’m not a mind reader. You have to talk to me. You may think I know what you’re thinking, but I don’t.” The same is true for your employees—they can’t read your minds, which means you have to communicate with them.

Welcome to my weekly round-up of the best-of-the-best recent leadership and communication blog posts. 

This Week's Round-Up of Leadership and Communication Blogs:

• 8 Steps to Building an Effective Internal Communication Strategy
  By Peter Banerjea via Smarp (@BeSmarp)
  
  A carefully planned strategy is necessary for your internal communications function to succeed. Get started with this helpful guide.
  
  “Even though internal communication has a direct impact on employee experience and employee engagement, most businesses don’t have a long-term IC strategy. We share in this blog post a step-by-step guide to help you craft a great internal communication strategy...”
  Read more >>

There’s no question that a sense of purpose and a clear vision are taking on greater importance in the workforce today.

Welcome to my weekly round-up of the best-of-the-best recent leadership and communication blog posts. 

This Week's Round-Up of Leadership and Communication Blogs:

• Having the Courage to Trust Your Team
  By Bill Treasurer (@btreasurer via @greatleadership), Great Leadership
  
  Find out what "Trust Courage" is, what it means and why it's important to build it for a more productive, efficient and innovative workforce.
  
  “Leadership is typically associated with action—with trying, doing, and achieving. However, there’s another side to leadership that focuses on the followers: trust. As leaders, we need to actively trust our followers, teams, and employees. While this sounds simple, it’s often a hard task for those of us who are goal-oriented...”
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Jeff Winton, Senior Vice President of Public Affairs at Alkermes, is one of the most committed and passionate leaders I’ve ever worked with. I’m excited to share his story as part of our series of profiles on world-class leaders in communications. For the past year, Jeff has been creating and building a new public affairs function at the global biopharmaceutical company, which is currently focused on mental illness and substance use disorder. His range of responsibilities include overseeing corporate brand and reputation, internal, corporate, commercial and research and development communications, patient engagement, social impact, and corporate events. He also sits on Alkermes’ Management Committee. Before joining Alkermes in 2018, Jeff was responsible for corporate brand and reputation management for Astellas Pharma US, Inc. leading a team similar to the one he’s building at Alkermes. In all of his roles throughout his career, Jeff has been committed to making a difference in any way he could, and I know you’ll appreciate his unique perspective on the communicators’ role today.

From the time he was a young boy working on his family dairy farm while juggling school, extracurricular activities and many ambitions, Jeff Winton has always been a trailblazer.

Welcome to my weekly round-up of the best-of-the-best recent leadership and communication blog posts. 

This Week's Round-Up of Leadership and Communication Blogs:

• The 4 Behaviors Guaranteed to Destroy Relationships
  By Randy Conley (@RandyConley), Leading with Trust
  
  From research, Dr. John Gottman has been able to predict with 90% accuracy the 4 behavioral patterns that destroy relationships.
  
  “Being aware of these behavioral patterns, and how to prevent them, are key to establishing healthy and trustworthy relationships in the workplace. Let’s look at the Four Horsemen and their antidotes:...”
  Read more >>